PERSPECTIVES ON MEDIA EFFECTS
ANDREI CARPENEANUABSTRACT. Media framing is to select some aspect of a perceived reality and make them more salient in a communicating text (Entman). Television has displaced traditional sources of socialization such as: the family, the church, and school (Gerbner). Communications technology always influences human organization (O'Neill). The public is not part of the working culture of a journalist (Carey).