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ABSTRACT. The present study systematically reviews the existing research on immersive virtual reality experiences in the retail metaverse. My findings indicate that real-time sensor data and machine vision algorithms enhance customer engagement behaviors across virtual marketplaces and immersive interconnected virtual worlds. I contribute to the literature by clarifying that big data analytics, operational modeling tools, customer monitoring systems, and semantic vector search technology shape consumption patterns and buying habits in immersive virtual worlds. Throughout March 2022, a quantitative literature review of the Web of Science, Scopus, and ProQuest databases was performed, with search terms including “the blockchain-based virtual economy” + “machine vision algorithms,” “sensory data mining techniques,” and “geospatial mapping tools.” As research published between 2021 and 2022 was inspected, only 155 articles satisfied the eligibility criteria. By taking out controversial or ambiguous findings (insufficient/irrelevant data), outcomes unsubstantiated by replication, too general material, or studies with nearly identical titles, I selected 27 mainly empirical sources. Data visualization tools: Dimensions (bibliometric mapping) and VOSviewer (layout algorithms). Reporting quality assessment tool: PRISMA. Methodological quality assessment tools include: AMSTAR, Dedoose, Distiller SR, and SRDR.

Keywords: immersive metaverse experiences; customer behavior analytics; augmented reality shopping tools; ambient scene detection tools; visual analytics; sensory data mining techniques

How to cite: Cuțitoi, A.-C. (2022). “Machine Vision Algorithms, Sensory Data Mining Techniques, and Geospatial Mapping Tools in the Blockchain-based Virtual Economy,” Review of Contemporary Philosophy 21: 223–238. doi: 10.22381/RCP21202214.

Received 28 April 2022 • Received in revised form 27 August 2022
Accepted 29 August 2022 • Available online 30 August 2022

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